Basking in the early afternoon sun here in Tulum, I sit down with AMARA’s Founder and Creative Director, Lisa Jackson, to sift through her cookbook of feminine magic, strategies and creative expansion in pursuing a conscious lifestyle, reminding us it takes love, dedication and self-realization to paint our world as we want it to be.
Robert Drummond is the designer and owner of Tri Lanka, who creatively built his vision from living on the land in a mud hut for years before committing to manifesting his dreamy design. Tri Lanka is owned by a beautiful humble human who brings minimalist design, sensory experiences in nature and travel moments that are eco-chic in the most spectacular way possible.
We had the opportunity to connect with Lisa Jackson, founder and owner of AMARA, a Tulum-based sustainable swimwear brand, and a leader in the ethical swimwear market. With a “from the sea, for the sea” approach, Lisa found a way to blend her love for fashion, with her love for the planet, realizing what many of us haven’t yet – sustainability and fashion can go hand in hand.
In the spirit of freedom and rebellious creativity, AMARA proudly raises its fist to the sky in honour of Louis Reard and the 71st anniversary of his design – the modern bikini. Circa July 5th, 1946 Michelin Bernardini donned the prototype of the modern bikini crafted by this French engineer.
At AMARA, operating environmentally consciously and ethically is paramount, and we love when other companies hold these same standards. So, we are very eager to announce that we will now be carrying Kapuluan’s 100% Natural Hand Pressed Coconut Oil. Based out of the Philippines, Kapuluan manufactures a locally produced, cold pressed, organic coconut oil by utilizing sustainable practices.
It’s no secret that we are a consumer nation, especially when it comes to fashion. Rarely do we take the time to think about where our clothing is coming from and how it’s made. Director Andrew Morgan poses serious questions about the fashion industry and its social and ecological impact on our world today in the aptly named documentary True Cost.
In a fashion world that’s making eco-friendly trendy and cool, many brands have jumped aboard, but a unique few execute from core values to align with this messaging every step of the way. That’s why game changers like Lisa Jackson, creator of AMARA — a sustainable swimwear line that leads in eco-luxe — isn’t afraid to get transparent with us.